Start-up e-commerce company selling electric surfboards and electric foils. Today, the customer is number one on search engines and has become the market leader.

Problems encountered

  • Unique Google Adwords (SEA) management.
  • Limited visibility on search engines.
  • New company, needs to promote itself
  • Web site content not very engaging and not optimized.
  • Strong competition on main keywords.

Our results

+47%

increase in active users

+41%

conversion rates

+45.8%

increase in new users

Our deployed SEO strategy

Technical SEO audit

Correction of technical errors and optimization of site performance.

Content Optimization

Rewriting of service pages to target relevant keywords and improve on-page SEO.

Content Strategy

Creation of case studies, white papers and blog articles to attract qualified visitors.

Conversion Optimization (CRO)

Improved calls to action and landing pages to increase conversions.

Link Building campaigns

Acquisition of quality backlinks from influential technology sites.

Use of Social Networks

Promotion of content on LinkedIn and Twitter to reach a professional audience.

The benefits

Increased search engine visibility

First-page ranking for several high-value keywords.

Increase in qualified leads

Improve lead quality with targeted, relevant content.

Better user interaction

More engaging content led to an increase in time spent on the site and a reduction in the bounce rate.

Marketing tools

Ubbersuggest

For keyword analysis and competitor monitoring.

Google Analytics

Track traffic and conversions.

Google Search Console

For tracking site performance on search engines.

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